Analysing the Determinants of Turnover Growth of Micro, Small, and Medium Enterprises during and after PPKM

Abstract

This study aims to investigate the determinants of turnover in Micro, Small, and Medium Enterprises (MSMEs) during and after The Enforcement of Restrictions on Public Activities (PPKM) due to the Covid-19 pandemic. The research employs two analyses: a comparative analysis using the Wilcoxon test to identify differences in MSME turnover during and after PPKM, and the logistic method to analyze influencing factors. The predictor variables encompass Gender (X1), Education Level (X2), Equity (X3), and Total Murabaha Financing (X4), while the response variable (Y) is MSME turnover growth. The subjects of this study are MSME owners, with a purposive sampling method utilized to gather data from a sample of 300 individuals. The findings revealed that the Equity variable exhibited a positive and significant impact on the Growth of MSME Turnover in both Logistics Models 1 and 2. However, the variables of Gender, Education Level, and Amount of Murabahah Financing did not have a significant effect on MSME

Turnover Growth